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Expand Your B2B SaaS Business to Thailand
Lower Risk I Lower Cost I Faster Validation
Why Thailand is the Ideal Market for SaaS Companies
Thailand with a $505 billion GDP is Southeast Asia's second-largest economy.
Internet penetration of 82% and smartphone usage exceeding 90% are driving demand for cloud and mobile solutions, while government incentives continue to support digital transformation and software adoption — making Thailand the most strategic first step into Southeast Asia.
2nd
82%
21st
Largest Economy
in SEA
Highly Digitized
Market
Business-Friendly
Environment
How We Help B2B Software Expand to Thailand
Test interest before investing
We localize your messaging and run a Thai-language webinar campaign to see how your product resonates with real business decision-makers.
→ You’ll gain early traction data, qualified leads, and confidence that there’s real demand.
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Find your unique selling point
Through interviews with webinar leads, we uncover how Thai customers perceive your solution — their needs, pain points, and buying behaviors.
→ You’ll identify the right positioning, pricing, and message to achieve product-market fit.
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Land your first clients
We help you follow up, onboard, and support early adopters — turning market signals into your first customer wins and case studies.
→ You’ll prove traction and build credibility for long-term growth.
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Supported
4
B2B Companies
Hosted
20+
Webinars
Attracted
300+
Registrations
What Our Clients Say
Sui Chen
"High Quality, Personalized & Trustworthy"
Will Lin
"Supportive, Trustworthy & Results Driven"
Our Services
Lower risk
No need for long-term hiring or training investment.
Strategic insights
Access first-hand data from webinars and interviews.
Faster validation
Gain actionable market insights in as little as 3 months.
Cost-effective
More efficient and flexible than research firms or in-house teams.
About
I’ve spent the past 8 years working with software companies across Asia, helping them grow and enter new markets.
Over the years, I’ve also seen how rapidly Thailand is embracing digital transformation — and how much opportunity there is for global software companies to succeed here while contributing to the country’s growing digital ecosystem.
I believe global technology and Thailand’s market can truly empower each other — creating new possibilities for innovation, collaboration, and sustainable growth across the region.
Chanasa P
Founder & GTM Strategist
MarketExpand
